Meet the team: Our CEO, Steve.

Our CEO, Steve has kindly taken some time out of his busy schedule to write a few words about how he came to be involved with the Play Association, and why we’re a charity to watch! Over to you, Steve.

“Hi, I’m Steve.. I’m the CEO of the Play Association. My involvement with the Play Association started when I was working as a freelance consultant for Play England, after being made redundant from The London Borough of Sutton. At the time, my wife and I were looking at mortgage type stuff and a full-time post was definitely preferable with the banks, which encouraged me to apply to be the development worker for the Play Association. In the meantime the then director decided to move on, and I was asked to consider becoming the director. I was interviewed by a couple of trustees and took up the post very soon after. The rest, as they say is history…


In recent years the Play Association has grown from a very small charity with a turnover of £35k in 2007 to what might now be considered a medium-sized company with a turnover of circa £660 k in 2017, meaning a 1714% growth in just 10 years. We have been lucky enough to have had the opportunity to expand our management team recently, as play services in Westminster and the Royal Borough of Kensington and Chelsea are no longer being  delivered by in-house Local Authority departments. This has allowed us to take on projects previously delivered by these services.

In terms of moving forward, the organisation now needs to capitalise on our increasing reputation on delivering projects for the most vulnerable, while improving our marketing and fundraising strategies. It’s also going to be important to work hard on the professional development of our younger management team, so that they can take over the baton, and continue the work of the current management and trustee team when we decide to have a well-earned rest.”

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Nicely put, Steve, and thank you for continuing to steer us in the right direction, towards making play possible for more, and more of London’s children.

If you would like to learn more about who we are, what we do, and why we do it, be sure to head over to our website.

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